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Synthetic AI participants: we kid you not
https://t.co/3Cwya71XdL

ππΌππΌππΌ https://t.co/0LImYm6TKz

Great piece that touches on some incredibly tricky aspects of conducting research with inclusion and equity as the focus π https://t.co/6C9LpNzd19

Wishing everyone a wonderful holidays and new year π
Huge thanks to our customers and team for making 2022 a fantastic year.
And thanks for absolutely nothing to the guy on TikTok who keeps throwing trash out of his car window. Hate litterbugs.
#HolidayWishesGoneWeird

πβ οΈ https://t.co/fDYCxzNWeK

The response by @sketch to this tweet is so much chefs kiss for a software twitter account. https://t.co/CkQWYLoAWP

Have PMs at your org that do their own customer research? Send them to this workshop β¨ https://t.co/UmE9AI5dUv

Talking to the wrong participants gets you:
β
Completely invalid research data
β
Wasting time and money
β
Negative business impact
And on top of that, you could even:
β οΈ Help ruin the reputation of UX research
Real talk from @rhiannonbarry

Participants are not resources, they are individuals

One of the weirdest parts of being a SaaS is navigating procurement at large organizations. Absolutely nobody talks about this. Everyone is kind of legally restricted from talking about it, but it's a huge part of research ops / research / vendor life. #FridayDeepThoughts